New York-based post production studio BANDIT  collaborated with agency DiMassimo Goldstein on Shutterstock’s spoof-filled Fyre Festival promotional video, part of their latest “It’s Not Stock” commercial campaign.

The :30 “Overhyped Festival Video Collection” showcases tropical clips near-identical to the actual festival advertisements, until the snarky captions reveal that the ad is composed entirely of stock footage from Shutterstock.

Credits:

Client: Shutterstock

Agency: DiMassimo Goldstein

ECD: Tom Christmann

Creative Director: Amy Su

Producer: Karen Tomlin

Art Director: Chris Martin

Writers: Trevor Hickey and Paul Fix

Editorial: Bandit

Editor: Evan Johnston

Producer: Laura Relovsky