Creative editorial shop Uppercut has promoted Tyler Horton to editor, after spending two years as an assistant editor working closely with its curated roster of editorial talent. This marks the first internal talent promotion for Uppercut, whose uniquely collaborative approach has led to the cultivation of a striking, visual storytelling aesthetic. Horton first joined Uppercut in 2017 after a stint as an assistant editor at Whitehouse Post. Stepping up as editor, he’s cut notable projects, such as a recent Nike campaign “Letters to Heroes,” a series launched in conjunction with the US Open that highlights young athletes meeting their role models including Serena Williams and Naomi Osaka. He also has cut campaigns for notable brands including Asics, Hypebeast, Volvo and MoMA.
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Notes Uppercut Executive Producer Julia Williams, “From the beginning, Uppercut was always intentionally a boutique studio that embraced a collaborative of visions and styles–never just a one person shop. Tyler took initiative from day one to be as hands-on as possible with every project and we’ve been proud to see him really grow and refine his own voice. We’re thrilled to see him take on a more hands-on creative role with our clients.”
“The cohesive visual style and overall vibe that Uppercut has established really falls in line with my rhythm and vision as an editor,” adds Horton. “I’ve learned so much by working with all the talented editors here and I’m excited to continue cutting great work for Uppercut.”
Originally from Scottsdale, AZ, Tyler’s love of film was sparked at an early age, inspired by an appetite for watching sports reels and highlight videos. He went on to study film editing before hitting the road to tour with his band for four years. Returning to his passion for film, Horton has come full circle, contributing his rhythmic talents to drive the cuts of his continued areas of passion: sports and action.
Uppercut is a creative boutique elevating post production in NYC. Focused on telling stories that blur the lines between advertising and entertainment, this collective of passionate editors, visual effects artists and producers are driven by dynamic, visual storytelling. Partnering with directors, agencies and brands, the company’s work elicits emotion and impacts audiences.