FFresh News

World’s Furriest Celebrity and Eco Influencer Makes a Big Splash With New PSA

  Early in 2020, as we humans retreated to our safe covid-free homes, animals everywhere began to take the streets back in many, varied and delightful ways. Skies and waters became cleaner across the globe, and for one crystal-clear moment in time, humanity was able to see mother nature react to our ‘great pause.’  Propelled […]

Fantasy Creatures Fight Assimilation in Claud Music Video “Gold,” Dir. Christina Xing

  Venice, CA-based production company Durable Goods director Christina Xing leads a cast of colorful creatures, including singer-songwriter Claud, through painfully frustrating assimilation classes they ultimately reject in the whimsical music video “Gold,” out of production company SIMIAN. Between vignettes of skirting etiquette classes, proper posture and dress code, each ‘creature’ ultimately learns to assimilate […]

On Creativity, The North Face Endures 2020 in Powerful Short with Music Supervision by Butter Music + Sound

CREATIVITY THE NORTH FACE TAKES 2020’S CHALLENGES HEAD ON IN FILM NARRATED BY LENA WAITHE Emmy-winning writer/actor/producer provides V.O for brand’s ‘Reset Normal’ initiative via Sid Lee By Adrianne Pasquarelli     Editor’s Pick Outdoors brand The North Face debuted a powerful new film that addresses the hardships of 2020 as one of the worst […]