Real-life customers are taking centre stage in ‘Stories from the Hive,’ a new campaign from Beekeeper’s Naturals, produced by FIN Studios. The multi-format series transforms real customer experiences into dreamy, storybook-style visuals—anchored by two animated short films and three custom-illustrated social testimonials. The series is the second project created in partnership with FIN and Beekeeper’s Naturals’ founder Carly Kremer, CMO Todd Smith, and creative director Michun Radant following ‘Love Letters’ released in April 2026.

Beekeeper’s Naturals selected the participants through a self-nomination process, seeking customers who have brought the propolis-based immunity support products into their everyday routines. The animated shorts follow Danielle, a registered nurse living in Pennsylvania, and Sarah, an New England-based event planning company owner, as they share the crucial role the products play in their daily lives.

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