Behind EV maker Lucid’s first campaign from Giant Spoon
Marketing News & Strategy Behind EV maker Lucid’s first campaign from Giant Spoon The automaker connects its ‘no compromise’ approach to Muhammad Ali, Nina Simone and Neil Armstrong in its first full-fledged brand campaign By E.J....
Modern Post-Edited Lowes Spot Picked For Adweek’s ‘Hidden Gems’ 2024 By Brittaney Kiefer
Creative Advertising Hidden Gems: The 13 Best Ads of 2024 That You Haven't Seen ADWEEK spotlights innovative work that flew under the radar ADWEEK; Loewe, SToK Cold Brew, Thinx, Visit Oslo By Brittaney Kiefer & T.L. Stanley & Kyle O’Brien...
Luke Lashley, Founder/EP of Departure, Speaks on Director Exclusivity in Reel360
Exclusivity is a relic of advertising’s past By Luke Lashley Wind the clock back to 2003–for those of you working in 2003. Imagine you are an ad creative chomping at the bit over an upcoming...
Modern Post Celebrates Major Wins at Clio Sports & Berlin Fashion Festival
Modern Post Celebrates Major Wins at Clio Sports & Berlin Fashion Festival Nov 26, 20242 min Modern Post, the bi-coastal creative post-production studio, celebrates numerous wins for their visually compelling work at this year’s Clio Sports...
Anomaly and Caviar’s Keith Schofield take Dancing Digits out for a Drink For Captain Morgan
Captain Morgan's latest gets the thumbs-up from us Anomaly and Keith Schofield take some dancing digits out for a drink. by Jamie Madge on 27th November 2024 Opposable thumbs are one of the most critical factors in human evolution, so it...
Silverside AI in The Wall Street Journal: AI Ads Can Look Weird. Brands Like Coca-Cola Are Making Them Anyway.
AI Ads Can Look Weird. Brands Like Coca-Cola Are Making Them Anyway. Some people poke fun at AI commercials, but experts say consumers don’t care how they are made—and advertisers want to show they are...
Jason Blanc Named to SHOOT’s 22nd Annual New Directors Showcase
Jason Blanc, Director at Tampa Bay-based creative video agency Diamond View, has been selected for SHOOT's 22nd Annual New Directors Showcase. The showcase will debut on December 9th, 2024, at the NDS2024 event...
Modern Post editor Graham Patterson Details Process on Camila Cabello Music Video ‘Godspeed’
November 5, 2024 Music Video: Camila Cabello — Godspeed Modern Post (https://modernpost.com) editor Graham Patterson recently cut Camila Cabello's new music video, 'Godspeed', which features the artist singing to the camera just off the shoreline, where...
MARKETING INDUSTRY VETERANS LAUNCH ‘AGENCY SOURCE’ BUSINESS DEVELOPMENT PLATFORM
Longtime marketing industry mainstay Ross MacRae has teamed up with agency sales expert Colleen D’Amico and client-side specialist Chuck Silverman to launch Agency Source, a business development platform specifically tailored for advertising agencies and production...