With a New Mnemonic by Butter Music and Sound, HelloFresh Marks Back to School Season with Biggest Global Campaign Yet via The Drum
The multichannel campaign focuses on making weeknight dinners easy and enjoyable for families. https://www.youtube.com/watch?v=DHj25iCJyPg&list=TLGGDiTHD5uYDI8zMDA4MjAyNA With a new campaign spanning 13 markets, its biggest push to date, meal prep brand HelloFresh is targeting busy families...
In a New Campaign Out of Zambezi, Jennifer Garner’s Once Upon a Farm Launches Its First TV Spots via Ad Age
Kids are the biggest fans of the children’s nutrition brand in campaign from Zambezi. https://www.youtube.com/watch?v=PRuN_1Naebg Kids say the darnedest things, particularly when it comes to their favorite foods. The first TV commercials for Once Upon...
Executive Producer Zach Fortin Joins Mr. Bronx Audio Post via SHOOT Magazine
NEW YORK NEW YORK -- Audio post studio Mr. Bronx has hired Zach Fortin as executive producer. Fortin joins from his previous role as exec producer at Method/Company3 and prior to that at Preymaker. He...
Diamond View Colorist Alec Pieper on the “Invisible” Art of Color Grading, via Creativebloq
From Wes Anderson pastels to the dreaded 'sepia filter': The secrets of movie colour grading Colourist Alec Pieper on movie design's most 'invisible' art. When people ask me what part of a project I worked...
BUTTER Music and Sound EP Annick Mayer Selected for CICLOPE Festival Jury
BUTTER Music and Sound Executive Producer, Los Angeles Annick Mayer has been selected once again for the CICLOPE Festival Jury. The CICLOPE festival and awards are slated for October 8-10 in Berlin. Annick previously...
Zambezi CEO and President Jean Freeman Speaks to Scaling Agency Sports Practices via Digiday
How independent agencies grow their sports practices By Antoinette Siu The latest surge of interest around sports media has independent media agencies seeking — and finding — ways to keep up with client...
With a New Jingle by Butter Music and Sound, Totino’s Drops Surreal Ads to Debut Breakfast Bites via Adweek
The retro-style work, from agency partner Dentsu Creative, shows off the brand's absurdist tendencies. Some brands—but not many—can get away with “unhinged” as a thematic cornerstone of their advertising. Totino’s, best known for its pizza rolls,...
Zambezi Principal & CEO Jean Freeman Shares Her Insights on Reverse Mentoring in Advertising & How Junior Employees can Help Senior Execs via Ad Age
A guide for less experienced professionals on managing relationships and advising senior executives on everything from social media to Gen Z slang. For senior executives seeking advice from younger professionals or junior employees looking to...
Smartypants Director Trey Nelson on Crafting Authentic Narratives via Brandstorytelling
Lessons documentary filmmakers can offer brand marketers. I don’t think you can tell other people’s stories until you know your own. The advertising and entertainment industries can be hopelessly self-reflective. Creatives sometimes ask: how is...