Agency David NY and BUTTER Music and Sound, Help Erling Haaland Become the First “Real” Person in Clash of Clans via The Verge
The Manchester City striker becomes a playable Clash character after playing the game for more than 10 years. https://www.youtube.com/watch?v=YWQjWdQ6tOA Manchester City superstar Erling Haaland is becoming a playable video game character in Clash of Clans this week....
With Music by BUTTER Music and Sound, Ad Council PSAs Warn of Hot Car Deaths as Summer Approaches via Ad Age
‘Never Happens’ campaign shows how the worst can happen even to parents who promise it never will. https://www.youtube.com/watch?v=IrmeYF6sPIo As warmer temperatures approach and people everywhere get excited for summer, the Ad Council and the National...
Mother NY and Seventh Generation Showcases Bio-Based Cleaning Power via Shots with Editing by BANDIT Editorial
The spots highlight Seventh Generation’s liquid laundry detergent and dishwasher detergent packs. https://www.youtube.com/watch?v=9AGgarJ0AfA It's Human Nature to make a mess but it's Seventh Generation’s nature to clean it up. Seventh Generation have launched a new campaign...
Honor Society Director’s Cary & Jon Answer if Authenticity Can Shape the Future of Advertising via Shots
Honor Society directors Cary & Jon share their strategies for giving audiences meaningful connections to the messages they consume. With the world becoming more cynical about traditional advertising tactics, it's hard to see how advertising...
BANDIT Editor Robin Burchill Shares her Secret to Achieving the Perfect Comedy Edit on Little Black Book’s “Cutting for Comedy”
With the ‘humour’ category added to Cannes Lions’ 2024 agenda, and the general need for more content which makes us laugh out loud, LBB’s Nisna Mahtani asked editors what it takes to get that perfectly...
BUTTER Music and Sound Elevates Hilton’s TikTok Ad to Victory at Ad Age’s Creativity Awards
Ad Age held its 8th annual Creativity Awards yesterday, bolstering the year’s top creative works. Press Kitchen would like to congratulate BUTTER Music and Sound for their involvement in Hilton’s “The Ad You Stay In”...
Smartypants’ Creates Film for the Institute of Advance Study via Communication Arts
Ahead of the Oscars, Smartypants created this anthem for the center of theoretical research featured in the film Oppenheimer. https://www.youtube.com/watch?v=Yca9JNUsAbM Responses by Merete Mueller, director, Smartypants. Background: The heart of this project is the enduring legacy of the...
Diamond View Head of Sports & Entertainment Anthony Santa on The Future of Sports Marketing Moments via Shots
From superfans, to user-generated content and a new wave of technological advances, Anthony Santa, Head of Sports & Entertainment at Diamond View, looks at the ways in which brands can push themselves over the creative...
The AICP Post Awards Calls on Renowned Creatives for its 2024 Jury
By Nelson Nwaukwa The Jury for the 2024 AICP Post Awards has done their due diligence in selecting next year’s award winners, many of whom were selected from the industry’s top production and post companies...