Cutting Room editor Chuck Willis enlists the help of former pro athletes and current sports commentators Keith Hernandez and Walt “Clyde” Frazier to stop a graying man from accepting his beard faux pas in the humorous :30 “They’re Back” for Just For Men out of Combe. The spot features the duo of broadcasters embarking on a mission to fight graying hair, overtly following an unsuspecting man on his daily exploits while making a slew of unsolicited remarks on his unimpressive beard. After excessive critique, the man ends his day by reviving his dull beard with an evening Just For Men application. Unfortunately for the man and his wife, Hernandez and Frazier are all too reluctant to leave once their job is complete.
Click HERE to view the spot.
Credits:
Client: Just For Men
Title: “They’re Back,” :30
Agency: Combe
Director, Global Content Producer: Carin Zakes
Creative Directors: Melissa Avery, Tofer Moran
Production Company: MJZ
Director: Michael Maguire
Executive Producer: Kate Leahy
Editorial Company: Cutting Room
Editor: Chuck Willis
Post Production Producer: Charlyn Derrick
Additional Talent: Keith Hernandez, Walt “Clyde” Frazier
ABOUT CUTTING ROOM
Cutting Room, New York, is an artist-owned and operated editorial and post-production powerhouse, led by Managing Partner Susan Willis, EP Melissa Lubin and Partner/Editor Chuck Willis. Extreme attention to every detail of the post process is the working credo at this full-service shop, along with an uncompromised effort to deliver highly personalized, unique client experiences. Cutting Room’s talent, location, infrastructure, and approach have generated a multitude of awards for their work; the shop has lent its expertise to nearly every major brand.
Cutting Room proudly apprentices a large team of skilled assistants, who support the company with unwavering dedication. Helping to maintain a family-like creative environment, their editors’ passion and mastery of the craft are happily passed on to these young men and women.
Cutting Room handles projects across all formats including broadcast, features, documentaries, virals and webisodes as well as VFX, sound design, and online services. Both ideas and careers come here to grow.
Cutting Room Editor Chuck Willis Calls the Play-By-Play On The Fight Against Gray for Just For Men
Cutting Room editor Chuck Willis enlists the help of former pro athletes and current sports commentators Keith Hernandez and Walt “Clyde” Frazier to stop a graying man from accepting his beard faux pas in the humorous :30 “They’re Back” for Just For Men out of Combe. The spot features the duo of broadcasters embarking on a mission to fight graying hair, overtly following an unsuspecting man on his daily exploits while making a slew of unsolicited remarks on his unimpressive beard. After excessive critique, the man ends his day by reviving his dull beard with an evening Just For Men application. Unfortunately for the man and his wife, Hernandez and Frazier are all too reluctant to leave once their job is complete.
Click HERE to view the spot.
Credits:
Client: Just For Men
Title: “They’re Back,” :30
Agency: Combe
Director, Global Content Producer: Carin Zakes
Creative Directors: Melissa Avery, Tofer Moran
Production Company: MJZ
Director: Michael Maguire
Executive Producer: Kate Leahy
Editorial Company: Cutting Room
Editor: Chuck Willis
Post Production Producer: Charlyn Derrick
Additional Talent: Keith Hernandez, Walt “Clyde” Frazier
ABOUT CUTTING ROOM
Cutting Room, New York, is an artist-owned and operated editorial and post-production powerhouse, led by Managing Partner Susan Willis, EP Melissa Lubin and Partner/Editor Chuck Willis. Extreme attention to every detail of the post process is the working credo at this full-service shop, along with an uncompromised effort to deliver highly personalized, unique client experiences. Cutting Room’s talent, location, infrastructure, and approach have generated a multitude of awards for their work; the shop has lent its expertise to nearly every major brand.
Cutting Room proudly apprentices a large team of skilled assistants, who support the company with unwavering dedication. Helping to maintain a family-like creative environment, their editors’ passion and mastery of the craft are happily passed on to these young men and women.
Cutting Room handles projects across all formats including broadcast, features, documentaries, virals and webisodes as well as VFX, sound design, and online services. Both ideas and careers come here to grow.
September, 22 2015
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