Bi-coastal production company Park Pictures’ Emmy Award-winning director Lance Acord spotlights togetherness and acceptance in the latest campaign for the 2018 Subaru Crosstrek out of Carmichael Lynch. The two spot campaign features families and unlikely friends coming together in stride with their Subaru Crosstreks, uniting generations, couples and man’s reluctant best friend.

 

 

In “Forever Young,” old meets young in a joint ‘fishing’ trip turned surfing escapade. While one grandfather relies on his long-lived Subaru model, his grandson and seaside protegé continues tradition in the new Subaru Crosstrek. In “Welcome to the Pack,” a new boyfriend takes a pivotal trip with his significant other, tasked with winning both her heart and the trust of her overprotective beagle.

This campaign joins Acord’s myriad of acclaimed commercial projects, including Airbnb’s “Is Mankind,” Toyota Prius’ Super Bowl spot “The Longest Chase” and the Emmy-winning Apple ad “Misunderstood.”