Courtesy PromaxBDA

 

Sister companies BODEGA, Mr. Wonderful, Northern Lights and SuperExploder have snagged a combined total of 20 PromaxBDA North America Award nominations. The four houses work together to curate a one-stop shop for client needs: BODEGA for creative assignments and production, Mr. Wonderful for design, Northern Lights for post-production and SuperExploder for sound.

PromaxBDA recognizes the yearlong collaboration of these studios and their colorful, poignant and often touching digital advertising. Among their elaborate 2016 portfolios, the companies have heralded Thursday Night kickoff for NBC Sports, made history with the iconic comedy duo Key and Peele for MTV, and even coined the viral (and virally important) “Day with the Girls” PSA for Breast Cancer Awareness Month with BET. The winners will be announced at the PromaxBDA Awards on June 8th in Los Angeles.

 

Take a look at the full slate of nominations for the studios below:

 

 

ENTERTAINMENT PROGRAM CAMPAIGN

            title:                MTV “VIDEO MUSIC AWARDS: KEY & PEELE”

            companies:      BODEGA, Northern Lights, SuperExploder

 

 

SPORTS – EDITING

            title:                NBC SPORTS “OLYMPICS: GAME TIME”

            companies:      BODEGA, Northern Lights, SuperExploder, Mr. Wonderful

               title:                   NBC SPORTS “THURSDAY NIGHT FOOTBALL: SHOW OPEN”

            companies:      BODEGA, Northern Lights, SuperExploder, Mr. Wonderful

 

SPORTS – BEST USE OF MUSIC

               title:                   NBC SPORTS “THURSDAY NIGHT FOOTBALL: SHOW OPEN”

            companies:      BODEGA, Northern Lights, SuperExploder, Mr. Wonderful

 

 

BRAND INTEGRATION PROMO

            title:                NBCUNIVERSAL “MAZDA: DRIVE FOR GOOD”

            companies:      BODEGA, Northern Lights, SuperExploder

 

LOGO DESIGN

            title:                TBS “FULL FRONTAL WITH SAMANTHA BEE: LOGO DESIGN”

            companies:      MR. WONDERFUL

 

 

PUBLIC SERVICE ANNOUNCEMENT CAMPAIGN

            title:                BET “DAY WITH THE GIRLS” BREAST CANCER AWARENESS MONTH PSA

            companies:      BET Networks, BODEGA

 

EXTERNAL MARKETING OR SIZZLE

            title:                USA/SYFY BRANDWORKS “CONTENT STORY” REEL

            companies:      NBC Universal, Northern Lights, SuperExploder

 

COPYWRITING

            title:                USA/SYFY BRANDWORKS “CONTENT STORY” REEL

            companies:      NBC Universal, Northern Lights, SuperExploder

 

OUT-OF-HOUSE PROGRAM PROMO

            title:                HALLOWEEN ON TODAY

            companies:      NBC News Marketing, BODEGA, Northern Lights, SuperExploder

 

NEWS – PROGRAM PROMOTION

            title:                HALLOWEEN ON TODAY

            companies:      NBC News Marketing, BODEGA, Northern Lights, SuperExploder

 

BRAND INTEGRATION NETWORK PROMOTION

            title:                COMING ATTRACTIONS: “SOUTHERN FAIR TENDERS” – POPEYES

            companies:      Viacom Velocity, SuperExploder

 

SPORTS – DIRECTING

            title:                SPIKE SPORTS LAUNCH

            companies:      Spike, SuperExploder

 

SPORTS PROGRAM SPOT

            title:                SPIKE SPORTS LAUNCH

            companies:      Spike, SuperExploder

 

SPORTS CHANNEL IMAGE PROMOTION

            title:                SPIKE SPORTS LAUNCH

            companies:      Spike, SuperExploder

 

TOTAL PACKAGE PROGRAM (ART DIRECTION & DESIGN)

            title:                SPIKE SPORTS LAUNCH

            companies:      Spike, SuperExploder

 

ENTERTAINMENT PROGRAM SPOT

            title:                INK MASTER: COLOR BATTLE

            companies:      Spike, SuperExploder

 

DIRECTING

            title:                INK MASTER: COLOR BATTLE

            companies:      Spike, SuperExploder

 

NON-FICTION PROGRAM CAMPAIGN

            title:                RUPAUL’S DRAG RACE ALL STARS 2

            companies:      Logo, SuperExploder

 

NON-FICTION PROGRAMMING PROMO

            title:                RUPAUL’S DRAG RACE SEASON 8 – LAUNCH PROMO

            companies:      Logo, SuperExploder

 

Catch the full list of nominees HERE.