Culver City, CA-based visual effects studio Zoic Studios Senior Editor Dmitri Gueer infuses the re-launch of the wickedly delicious Pizza Hut “Cheesy Bites” with the resurgence of the much-esteemed Teenage Mutant Ninja Turtles in the :30 “Sneaky Turtles” out of mcgarrybowen, to cross-promote the Paramount film, produced by Michael Bay, that hits theaters August 8th. The spot, produced by Bullitt Branded (new branded content company from the Russo Brothers) and directed by Anthony Leonardi III, finds a chef calling it quits for the day in the Pizza Hut test kitchen. He flicks off the lights and locks the door as the turtles quickly sneak their way in through the ceiling tiles. Donatello makes swift work of stealthily whipping up a delectable cheesy pie, dashing away with the other turtles to leave his completed masterpiece for the chef to unveil in the morning.
In addition to providing creative editorial to the “Sneaky Turtles” spot, Gueer also recently collaborated with Anthony Leonardi III on a spot for Harley-Davidson “Project LiveWire” and the new American Authors “Believer” music video. For both projects, Zoic handled editorial, VFX, finish and color.
Gueer, who is also the Head of Zoic Edit, has been providing in-house editorial for nearly 10 years, cutting projects for a wide array of brands including Audi, Nissan, Toyota, Jeep, McDonald’s, HP, Tropicana, Citgo, Gamefly, Craftsman and St. Ives.
Credits:
Agency: mcgarrybown
Group Creative Director: Doug Behm
Creative Director: Todd Brusnighan
Junior Art Director: Carolyn Reilley
Junior Copywriter: Jackie Suerth
Agency Producer: Justin Lee
Production Company: Bullitt Branded
Director: Anthony Leonardi III
Executive Producer: Todd Makurath
Executive Producer: Anthony Russo
Producer: Nathaniel Greene
Editorial: Zoic Studios
Executive Creative Director: Chris Jones
Head of Broadcast Production: Ian Unterreiner
Executive Producer: Matt Thunell
Producer: Ryan Burcham
Editor: Dmitri Gueer
Assistant: An Dang
VFX: ILM
Music & Mix: Lime Studios
Color/Conform: Stefan Sonnenfield, Company 3
About Zoic Studios
Zoic Studios is a visual effects company based in Culver City, California. Our team has a proven track record of success, crafting innovative visual experiences for film, television, advertising, video game and interactive projects.
“Visual Evolution” is our mission: to advance the story, art, and technology of the moving image. Masters in the fields of design, animation, compositing, and production management, Zoic’s reputation attracts rising talent and encourages a strong work ethic.