On SHOOT – “2026: Connect Today for a Better Tomorrow (And Beyond)” by Ross MacRae, CEO of Agency Source
By Ross MacRae – In 2026, the thing that stands out…
BUTTER Music & Sound Brings Gothic Musical Mayhem to Liquid Death x e.l.f.’s “Lip Embalm” Campaign
The anarchic water brand's collab with the cosmetics and…
Standing Out in a Landscape of AI Sameness by Renée Massé from BUTTER Music and Sound in Post Magazine
In response to the influx of AI tools that we saw in 2025,…
BUTTER Music and Sound Behind Hillshire Farm’s Sonic Identity – Featured in LBB
The mnemonic was created by in-house composer Coke…
Indie Pulse: The Best of Indie Agency Innovation from Giant Spoon and Zambezi in Little Black Book
The third edition of the Worldwide Partners series sings…
Giant Spoon Wins Big at Adweek: Best Retail Experiential Activation & Experiential Executive of the Year
The Shoutout Best Experiential Activation by a Retail Brand…
UEG at AdWeek House: The Raceway // How CPG Brands Are Finding Speed in Sports Where Pit Stops Meet Product Drops
Motorsports may not seem like natural territory for CPG…
On Ad Age: Wpromote acquires Giant Spoon—inside the strategy that inspired the deal
Performance marketing agency Wpromote has acquired Giant…
In Shots: BUTTER Music and Sound Welcomes David Senécal
BUTTER Music and Sound has engaged Montréal-based composer…